Thursday, May 6, 2010

Concept & Execution - Strongarm Jacket

Most people equate Icon with the Sportbike crowd - and for good reason. We've long championed the cause of aggressive street riding (as long as you keep it legal). Most of our product line reflects this predilection for Japanese inline fours. But on occasion we throw down some gear to appease our aircooled urge. 70's Yamahas, Harleys, and a Duc or three grace the Icon team fleet. If you haven't straddled some aircooled iron in a while you need too. Pick up an old Yamaha enduro beater for the summer. It's a cheap pallet cleansing experience that will broaden your horizons while simultaneously numbing your ass. 

Initial Strongarm Jacket concept drawing circa 2004 - quenching our aircooled thirst

Finalized Strongarm jacket initially produced in August 2005 - denim & leather - the All-American dream

Location shoot of the finished jacket at Garage Company

Cool photo of the Strongarm in action from Church of Choppers blog


  1. Do you still produce this lovely thing? I'm on eBay, credit card in hand, if you don't.

  2. Nope. We ceased production on the Strongarm jacket a couple of years ago.

  3. Ah, hell. Alright, well I've got an idea for Strongarm 2.0. Who do I send that to?

  4. There might be something new in the works...

  5. I love my unlucky strong arm jacket...thing is great.

    Id love to see a damn 1/2 or even 3/4 helmet as well. I wanna feel the wind in my face when i ride. I love my full face for winter but when its nice I need the wind.

    the day Icon comes out with a 1/2 or 3/4 i'll be buying it the second it becomes avaliable

  6. How 'bout a special edition Strongarm for tall, skinny guys? I can guarantee you'll sell at least one, just so long as it's as wide as a medium and about 5 inches longer than a 2xl.

  7. Any updates on making the Strongarm 2 Jackets again? The original first one with black leather sleeves? I noticed that in May there may have been something new in the works........

  8. Any updates on making the Strongarm 2 Jacket again? Something new in the works?


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