Monday, June 14, 2010

Concept & Execution - Vegas Cup


The recent slew of podium finishes are frequently relived and celebrated by Marcus, but his greatest achievement is winning the affection and blind loyalty of his fiancĂ©e, Heather. The arrogance of his youth prevents him from realizing the extent that Heather has made his life possible. But that’s not how he sees it. In fact, deep down he really believes that he is doing her the favor. What girl wouldn’t do anything to be with a motorcycle racer? And that’s what Marcus has set out to be. If they were older Heather might be considered a trophy wife, but to him she was more like a door prize. Marcus, the textbook squid, started out in life the same as everyone else. His choices were his alone to make. Perhaps the least wise of his decisions included running from Clevelands’ finest on his beloved Gixxer 1000. Marcus Sanchez got in deep. Deep in debt and even deeper into trouble with the law. With his license on permanent revocation and any hope of an affordable insurance policy gone, Marcus went native. Though still competing in some sanctioned race events, his focus had become the streets. Easy money for those willing to risk it all. Easy pickings for those with nothing to lose. Marcus is fast, perhaps the fastest rider in the Vegas Outlaw Cup, but the aggression and abandon with which he rides can not hold forever. Reckless velocity - his greatest strength - his greatest weakness.



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